Social Media in Business 2010 - eModeration video and presentation
Last month I was really pleased to be invited to speak on 'The Rules of Engagement' at Social Media in Business Conference (#SMiB10 on Twitter) in Richmond London. It turned out to be a really well-attended and informative event, with some great contributions from entertaining and erudite speakers. Have a look at the line-up here. I'd really recommend the events for others in future: it was a well organised conference, drawing to it an interesting mix of social media professionals and those newer to the game. And I met lots of Twitter friends I'd never actually come face-to-face with before, which is always nice.
They've published the videos, presentations and photos from the event for the participants only - but are kind enough to let me share mine here. In summary, this was: "Engaging with consumers through social media platforms is far from a one-size-fits-all solution. How you should participate will vary according to your aims, resources and audience, but in order to really develop a community, you will need dedicated resources and support from within your organisation. Talking you through your options and pointing out some of the pitfalls."
Untitled from SMIB EVENTS on Vimeo.
The presentation really needs my talk-around I'm afraid, but here it is as an accompaniment:
And for a flavour of the event, here are some of the shots taken during and after, via Flickr:

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